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About Us

Discover the mission and motivation behind the creation of trueBellezas.com.

Welcome to TrueBellezas.com!

Welcome to TrueBellezas.com, the premier social network and resource for Latina & Hispanic mujeres (women). We invite you to join the special group of women in our fabulous community! TrueBellezas.com is designed as a secure & private women-only social network for the purposes of entertaining and inspiring you. We aim to support and empower the hearts and minds of women who struggle to balance family, work, and personal life, while keeping their identity, values and cultural ties.

Please join us and become part of this special group of women in our great community at TrueBellezas.com. Below you will find more interesting information about our company.

Frequently Asked Questions

What is TrueBellezas.com?
What does "True Bellezas" mean?
Why should I join TrueBellezas.com?
Who are TrueBellezas.com members?
What makes TrueBellezas.com Different?

What is TrueBellezas.com?

TrueBellezas.com is a social network and resource for Latina & Hispanic women.  During its beta phase, TrueBellezas.com is free to join. In the future, TrueBellezas.com will announce a Bellezas membership option that will include expanded services and benefits.

What does "TrueBellezas" mean?

Our company name, True Bellezas, is a combination of the English word "True", which means real and authentic, and the Spanish word "Bellezas", which means beauties. The name was chosen to describe the inner and outer beauty of women in America, particularly U.S. Latina/Hispanic women, who strive to succeed within the American culture while keeping their culture of origin alive.

Why should I join TrueBellezas.com?

TrueBellezas.com has created a fun and easy way to:

1. Feel Connected to Other Latinas through My Community
2. Get Informed & Inspired with resources in Get Inspired!
3. Help Others & Give Your Recommendations on products and services through Love It or Hate It
4. Shop Products & Services that Deserve your Dollars at Go Shop!

5. Earn Points towards Rewards

Who are TrueBellezas.com members?

TrueBellezas.com members are diverse, modern, and ambitious women over 18 years of age. All women are welcome to join. The typical member is of Latin or Hispanic descent, or married to a Latino or Hispanic, or Latino or Hispanic by association. However, we encourage all women to become True Bellezas and experience this exciting, supportive and inspirational community.

What makes TrueBellezas.com different?

Not only are we the first and only social network dedicated to U.S. Latina & Hispanic women, but we feel a responsibility to the community at large to support and promote media, products, and services that realistically and positively represent and serve women, especially Latina & Hispanic women.

True Bellezas Company Story

 

TrueBellezas.com was founded in 2007 by two U.S. Latina sisters who saw first hand the challenges of Latina & Hispanic women living in a bi-cultural environment.  They decided the best way to help people with similar challenges was to get Latinas talking to each other about their experiences.  By using the Internet, they established a social network that offers support, advice and information in a convenient and encouraging way.  They want Latinas talking to other Latinas about real everyday topics such as finding quality beauty products for women of Latin descent, or techniques for teaching their children Spanish, and other culturally relevant conversations about family, beauty, education, career, marriage and many other subjects.   Hence, True Bellezas was born! The company name, True Bellezas, was specifically chosen to represent the beauty and spirit of women living in today's modern America.

Our Mission
Our company mission is to support and empower the diverse U.S. Latina community to pursue their life dreams as they balance life with family, work, and personal development while keeping their identity and cultural ties.

Our Vision
Our vision is to inspire U.S. Latinas to become role models as they demonstrate to family and friends that success is compatible with cultural & family values, personally rewarding, and inspiring for future generations following in their path.

Our Promise

  • To provide a quality service, operate with integrity and creativity, and to address the diversity in the community,
  • To promote messages, products, and services that realistically and positively represent and serve women, especially Latina & Hispanic women,
  • To select sponsors and advertisers who have demonstrated sensitivity to the community's needs.

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